Biz Tip:

What is a QR Code? Discover 40 Ways to Use QR Codes for Business

QR codes are everywhere — you’ll see them on packaging, receipts, flyers and more.

They’re a great way for marketers to generate more engagement with your audience and earn new leads!

Customers can quickly scan a QR code and get immediate access to additional content and experiences.

We’re going to explore 40 ways you can use a QR code, but first things first …

What is a QR code? How Do QR Codes Work?

A QR code is a machine-readable matrix barcode and it stands for “quick response” code.

You can use the camera app on any phone to scan a QR code.
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After being scanned, the QR code will send the user to a new destination, such as a website, coupon page, social media profile, etc.

Some QR codes will send users a PDF, image, or video — or prompt a text message conversation.

A QR code can even send you directly to Facebook Messenger and prompt an entire conversation (powered by a Facebook Messenger chatbot, of course).

You can put QR codes on just about anything — here are 40 ways you can use QR codes.

40 QR Code Uses

1. On your business card

2. On product packaging

3. Posted in store to receive a coupon

4. Posted in store to invite to review

5. At a live event conference booth

6. During a music performance, whether onstage or on flyers

7. On museum exhibit descriptions

8. On a brochure

9. On a video endscreen

10. As a piece of jewelry

11. On sponsor swag like cocktail napkins

12. On a name tag

13. On a menu

14. On a flier

15. On handmade item packaging or tags

16. In print ads

17. On a direct mailer

18. On a book jacket

19. On newspaper and magazine articles online

20. On a pet’s collar

21. On your cell phone case

22. A sticker on your laptop

23. On artwork as a signature

24. On CD and DVD jackets

25. On press passes

26. On slides in your presentation deck download

27. On a mousepad

28. As your laptop screensaver

29. As the lock screen on your phone

30. As a tattoo #nextlevel

31. On a T-shirt

32. At the bottom of a receipt

33. As a form of contest entry

34. In your email signature

35. As your brand’s profile pic

36. On your author about photo/headshot

37. On a game entry

38. On a baseball hat

39. As a hand stamp

40. On a house’s “For Sale” sign

Get Started and Create Your Own QR Code

You can easily create a QR code for free with an app like QR Code Generator.

Using QR codes on your marketing materials and product packaging is a surefire way to stand out and earn more engagement.

It’s a unicorn move that will separate you from your donkey competitors.

Brainstorm how you can use QR codes in your marketing mix and make it happen!

Originally Published on Inc.com

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