Biz Tips: You want to know where we are heading in 2019?
GROWTH:
You want to know where we are heading in 2019?
Top 7 books to read now to be prepared for what is coming.
Today, knowledge is consistently changing. Whether it is technology, culture, behaviours, trade dynamics, it is easy to be overwhelmed and feel lost in a world no longer ours. Being at the starting blocks of web 3.0, internet, social media, and marketing strategic tactics along with our culture behaviour evolve faster than ever. With more VR/AR implementations, the rise and fast evolution of AI, there is no way to tell where we are going. Well at least the very good Medium 2069 collection gives us a glimpse. This also triggers dramatic shifts in the way we communicate, good and bad, which in turn creates issues that need to be addressed. The only way you can potentially apprehend all this evolutions is by experiencing them in some ways. Live the lives of many, and gain their experience, like the Highlander so to speak. Imagine a device that could do just that, and give you the knowledge. No it is not science fiction, and it is already here. Enter the revolutionising invention of — the book! Today, all we can do is to keep up with the pace, while staying informed, making consciously informed decisions with the most relevant information.
This information is not only meant to be about technology evolution, but also productivity. We have less and less time, and even though technologies are meant to facilitate our lives, the consumerism evolution trickling down from it, as well as how it has changed the business/trade industry is unfortunately also a time-sucking device. Therefore this calls for an optimisation of our productivity with tools that are also in constant evolution. An information you read today might not be relevant next year. Here are my top 7 books to be read in this beginning of the year to see what’s coming.
1. Digital Minimalism: Choosing a Focused Life in a Noisy World
In a world where digital noise is getting louder and louder, to reach a good online/offline balance, we have to make relevant choices to what online tools to use, and when to say online is enough. Enter Digital Minimalism: Choosing a Focused Life in a Noisy World. As I always say to start-ups during digital content consultations, it’s a waste of time to be on all the platforms out there, better choose a few and focus on those, instead of having a bunch of under-performing platforms because you don’t have the ressources or manpower to feed them. It then leaves time for everything else. This very relevant new book (already a New York Times best seller), gives the tools to center back on a more focused life amidst the digital craziness. Available on Amazon.
2. The Art of Invisibility: The World’s Most Famous Hacker Teaches You How to Be Safe in the Age of Big Brother and Big Data
Soon to be out, this highly-anticipated book has been written by FBI’s most wanted hacker, making de facto Kevin Mitnick the perfect person to gives us tips in cyber-security. In a world the word privacy loses some of its meaning a little bit more everyday, we must be more cautious than ever to protect ourselves and our assets. Every few months we hear of a big privacy breach scandal. Wether it is the Cambridge Analytica Facebook leak, online credit card scam, to email and SSN fraud, we all have to take extra measure and be more careful. This is where The Art of Invisibility comes in. While not all of us want to be off-the-grid, this book remains full of very relevant informations and tips for the day to day cyber-safety. Available on Amazon.
3. Thinking, Fast and Slow
This major New York Times best seller by Daniel Kahneman, famous psychologist also winner of the Nobel Prize in Economics, is still accurate today. Kahneman explains the two way we think (hence the title): one way is fast, intuitive, and emotional; the other is slower and more logical. Kahneman explains when to trust our intuitions and when it is beneficial to use a slow-thinking process. His practical insights tells us we make decision differently on the personal and business level, and shows how to use different techniques to increase our thought process in certain situations. Available on Amazon.