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The Origins of Lyrical Lemonade | Meeting with Cole Bennett

Super cool to get the opportunity to sit down with my man Cole Bennett and talk about his music promotion business, Lyrical Lemonade. I think that a lot of you can get some value out of this conversation with respect to how Cole and his team plan on making a transition within the brand into the beverage industry…

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Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.

Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
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