INSPIRATION: Providing Value CRUSHES Any Marketing STRATEGY You Have | Inside 4Ds

INSPIRATION: Providing Value CRUSHES Any Marketing STRATEGY You Have | Inside 4Ds

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Providing Value CRUSHES Any Marketing STRATEGY You Have | Inside 4Ds

Everything works. Video works, podcasts work, articles work, pictures work but the only thing that makes all these mediums of communication work is when they provide value. No matter how good you think your business strategy is, it will not be effective unless you are bringing value to the people seeing your content. Have your value proposition set first, then execute on the strategy.

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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the globe. He’s a sought out public speaker, a 5-time New York Times bestselling author, and an angel investor in companies like Facebook, Twitter, Tumblr, Venmo, and Uber.

VaynerX, also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy. Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity: Water.

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7 Replies to “INSPIRATION: Providing Value CRUSHES Any Marketing STRATEGY You Have | Inside 4Ds”

    1:00 – How do you gain the trust of clients?
    2:20 – How to approach people to post your content
    5:00 – What type of content should I make?
    8:40 – Why I do 4Ds for the content
    12:40 – How to approach business in its infancy?
    15:55 – High school party rule
    19:40 – I didn’t always have a team
    22:10 – How to get investors
    23:10 – How do construction companies sell when they are behind in technology
    32:30 – Finding/making content that resonates with different audiences
    36:00 – How to use social media to get national traction
    39:40 – People would know what to do if they listened
    49:00 – How to layer in digital content with face-to-face contact
    59:35 – I created a content machine that lets me listen

  2. @Gary Vee these masterminds are great and such good content. Can you start getting audio mics on the attendees so we can hear their questions easier?