INSPIRATION: 13 Minutes on How I Built My Social Media Presence Over The Last 15 Years | The Download

INSPIRATION: 13 Minutes on How I Built My Social Media Presence Over The Last 15 Years | The Download

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13 Minutes on How I Built My Social Media Presence Over The Last 15 Years | The Download

Today’s video is about something I’ve been talking about for the last 15 years and that is content strategy. My thought s and approach to making content for the internet have evolved a ton over time and the nuances of it have changed with my experience. The 4 core “evolutions” around my content strategy have been micro-content, document vs create, macro-content, and volume & scale. I hope this video helps provide some context on how I think about these different pillars and helps you re-think how you make your content… Enjoy!

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Check out another series on my channel:
Tea With GaryVee (Fan Q&A Series):
Overrated Underrated (Hot-takes on Culture):
Gary Vaynerchuk Original Films:
Trash Talk:
WeeklyVee:

Gary Vaynerchuk is one of the world’s leading marketing experts, a New York Times bestselling author, and the chairman of VaynerX, a modern day communications company and the active CEO of VaynerMedia, a contemporary global creative and media agency built to drive business outcomes for their partners. He is a highly popular public speaker, and a prolific investor with investments in companies such as Facebook, Twitter, Tumblr, Venmo, Coinbase, Slack, and Uber. Gary is a board/advisory member of Bojangles’ Restaurants, MikMak, Pencils of Promise, and is a longtime Well Member of Charity:Water. He’s also an avid sports card investor and collector. He lives in New York City.

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7 Replies to “INSPIRATION: 13 Minutes on How I Built My Social Media Presence Over The Last 15 Years | The Download”

  1. The video from Matt D’Avella has brought me to the world of garyvee and it has opened up my worldview. Thank you garyvee for sharing your words of wisdom 🙂