Today I realized something that many of us who run our own business’s often forgotten, appreciating our clients. After an invigorating meeting with one of my team (FG Marketing Co.) and I’s clients, I felt a deep sense of pleasure after them thanking us for the results we have brought them. The most interesting part…

on the path toward 10x (mini post experiment) Photo by Robert Baker on UnsplashOnly way to accomplish goals is to first create them Get after it Journal often… decide on top goals Aim high but be realistic Fully commit Create a plan of action Take baby steps toward your goal Give yourself deadlines Make it public Find accountablitiy Visualization your achievement and…

By Connor Manion Photo by rawpixel.com on UnsplashA CMS or Content Management System is a digital program or application that allows multiple users to create, edit, review, publish, manage, and archive the various forms of content that make up a website. Though, if you’re doing research on them, you probably already knew that. There are a thousand different…

The Do It Yourself Logo — Just….Don’t. “I have skills, I can whip something up myself.” You think to yourself. “And if I can’t, I’ll ask my nephew. He is taking those college classes.” Let me say this loud and clear, NO YOU CAN’T. Unless you have some serious art skills, understand visual communications, printing requirements, and…

In the last article, we talked about finding your tribe and identifying your ideal customer. Now that you have worked hard to find your tribe, it’s time to get their attention, engage with them, and make them like your business. Creating an unforgettable customer experience will do just that. According to The 2016 State of Marketing…

At the beginning of 2017, less that 10% of our marketing content at ThirdLove was video. Currently, video content makes up well over 80% of our marketing. Why the sudden shift? We found that video was a more powerful format than photography for marketing our product. Photography can be emotional, beautiful, and informative in its own…

By Connor Manion Photo by Nik MacMillan on UnsplashWhen you are first starting out, the word of digital marketing can be incredibly overwhelming. Between website design, social media accounts, email campaigns, SEO, analytics, and content creation, a lot of company’s decide to outsource components of their digital strategy. And one of the first things to go is…

“A person in ripped jeans working on a MacBook on the floor” by Mikayla Mallek on Unsplash“Making money from blogging requires you to do only two things: drive a lot traffic, then maximize the income from that traffic.” — John Chow I believe that if you’re able to cross a 200 claps within a day, there’s a great chance…

Photo by John Schnobrich on UnsplashThe world of inbound marketing is more of an ecosystem that you have to navigate and this is how personal brands and small business can finally get success and not get lost along the way. (Help wanted: Medium is an large interactive community and I am asking for comments to help make…

Hallelujah.be for Generation YInnovation was the flavor of the day yesterday at the Digital Transformation Conference 2018 in Mechelen, Belgium. Two-thirds of the speakers served up keynotes on Business Innovation and Customer Innovation, vastly outnumbering those in Technology Innovation and Sustainable Innovation. This isn’t to say that technology and sustainability took a back seat, but…

Ever have someone say “show me results first”? Well, that’s what I had when a client pushed back about my services. We are such a new Ad agency, we know we can get results we just don’t have case studies to show proof. Even when I tell them I pulled off viral campaigns that lead to…

Don’t give upNot everyone is going to get you Not everyone is going to need what you offer Or perhaps they just don’t trust you enough to hand over their hard earned cash! As an entrepreneur you’re going to get a lot of rejection (And I’m not talking about girls or guys in the nightclub, that happens whether you’re…

I Don’t Even Know Our Mutual Connections Photo by Brooke Cagle on UnsplashI used to do seminars on how to use LinkedIn effectively in real estate. I told agents to just accept every connection request. Because who cares? Everyone transacts in the real estate space at some point, so everyone could be a potential client. That…

A few days ago I opened Snapchat and immediately noticed something different about it. Stories and conversations weren’t compiled on the same list anymore! It was a welcoming sight. I had a previous post about the update where Snapchat completely changed the design (which I was not a fan of — read it here). I wasn’t alone when it came…

What is Open Source software? I’m fairly certain you’ve come across the term ‘Open Source’ at some point in your life. It pertains to a specific approach in developing computer software in which the original source code is made freely available to the users and allows them to redistribute and modify it. This means that…

Thoughts to keep you going when it gets hard. Trust me, it’ll be hard a lot before it ever gets easy. “It’s not about ideas. It’s about making ideas happen.” — Scott Belsky Have you ever thought up an awesome idea only to put it on the backburner? After a while, you see someone execute on it and they’re…

SourceThe last several years have introduced us to the growing trend of podcasting. Now, people all over the world are listening to podcasts. Check out these stats on podcasts: 44% (124 million) of the US population has listened to a podcast (Infinite Dial 18) 26% (73 million) listen to podcasts at least every month (Infinite Dial 18)…

The term “branding” is kind of like airplanes: very few people truly understand how it works, and yet we all know it’s working somehow. Branding is why you continue to buy iPhones even though Samsung phone capabilities are now equal, if not superior, to Apple’s product. It’s also why you’ll pay significantly more for a black fleece…

Photo by Alex Kotliarskyi on Unsplash“Why would anyone be interested in reading about my business?” This is something I hear a lot from businesses that sell typically ‘boring’ products or services. From estate agents, to accountants, to companies that produce cleaning supplies; they don’t bother with content marketing and blogging because they just don’t think it…

Photo Source: Casey Neistat’s vlogHere is how to make three million people wonder what the hell you are up to next. In case you haven’t heard about it yet — Jack Conte, CEO of Patreon, has pitched Casey Neistat a business idea via this video. This article will only make sense for you if you actually watch the…

With an unparalleled mix of the world’s top theme parks built by renowned brands such as Universal and Disney, warm weather, and the proximity to the beach(s), Orlando, FL has been named the #1 spring break destination by AAA in 2018. Nearly 3M visitors are estimated to travel to Orlando during the 2018 spring break…

It’s simply heartbreaking how many people refuse to talk to their customers. The only interaction they have are support requests. Comments they leave on your blog don’t count. Instead of having these conversations, they outsource it to a firm or act like it doesn’t matter. Why is that? Honestly, I have no idea but I have a…

Photo by LinkedIn Sales Navigator on UnsplashLinkedIn only added the ability to offer native videos back in August of last year. At that point, it was only available for individuals, not companies. Since then, LinkedIn videos have come a long way and more and more people are using them to increase their company and personal brands. As…

“Canon AT-1 vintage camera on a gray fabric” by Philipp M. on UnsplashGo Hard or Go Home Medium is a weird place to discuss Instagram. Yes, I’m aware of that. But if you happen to have any inkling of growing your Instagram influence, we are in the same boat. I have a love-hate relationship with Instagram. I had bursts…

Photo by rawpixel.com on UnsplashEvery day you see people on your news feeds and timelines replying back and forth with each other. Is this a big ole waste of time or is it worth it? It depends what you’re doing it for. If you’re replying to people’s tweets and leaving negative comments, then this is the wrong…