You saw the sexy title about insane growth over some short period of time, clicked with excitement and awe, and you thought, “I want to know exactly how they did this”. You’re hoping this post will give you some kind of shortcut. Some kind of answer. https://medium.com/media/ed31a5fcc10261ba9694b9921a1f46c8/hrefThe startup journey is hard enough, so if there’s free wisdom…
Well, the most obvious change is the new name! NorthStar reflects a shift to help companies bring a company-wide focus to sustainable growth. Sean Ellis, our CEO, talks about the direction of the product in his post. The software now supports teams in monitoring a single North Star Metric representing customer value, creating and tracking objectives…
I recently shared my growth journey at Skyscanner from 32 to 1000+ employees. Now I’d like share more about validating product market fit, unifying teams with a North Star Metric, engaging broader teams for company-wide growth, and — if you’re curious to know — what’s next for me in my journey. Validating Product Market Fit at Skyscanner International companies operate…
I was employee number 32 when I joined Skyscanner in 2010. It was the earliest days of the travel startup, a small company with the right ambition and a good problem to solve — make searching for cheap flights easier for travelers. This startup would end up being acquired for £1.4 billions 6 years later, having gone through…
Build your personal brand in a way that can act as a springboard for greater success. As someone who’s job it is to watch over the GrowthHackers community, I’ve had an unprecedented view into how our members try to use it. One thing that’s obvious to me is that some people think of this community as nothing…
A couple of weeks ago we launched a private beta for our new growth acceleration software, NorthStar. The GrowthHackers team has been working on building NorthStar, in some fashion, over the past 3 years. It hasn’t been easy, and we’re not done. What is NorthStar? NorthStar is a growth acceleration software that allows your entire team…