Biz Tips: We’ve Gotta Stop Using “Lifestyle Business” as a Pejorative

Biz Tips: We’ve Gotta Stop Using “Lifestyle Business” as a Pejorative

Biz Tip:

We’ve Gotta Stop Using “Lifestyle Business” as a Pejorative

For a long while, American business culture has worshiped at the altar of big. Entrepreneurs want to build “big” companies, because they believe that’s how they prove their worth. The media tells us that’s true when they report on every move made by big companies, but barely cover small ones. Speakers on stages and webinars reinforce it when they talk…

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