Biz Tips: SparkToro’s New Tool to Uncover Real vs. Fake Followers on Twitter
Biz Tip:
SparkToro’s New Tool to Uncover Real vs. Fake Followers on Twitter
On our journey to creating a great search tool for audience intelligence, we realized that the data we use to measure influence is fatally flawed in a number of ways. Our SparkScore tool was built to help measure true engagement+reach (as opposed to mere following). But the other big problem is fake followers — accounts that exist on Twitter, technically…
Join The Rockstar Entrepreneur Community Now: Start Rockin Now
Similar Posts:
- Biz Tips: We Analyzed Every Twitter Account Following Donald Trump: 61% Are Bots, Spam, Inactive, or Propaganda
- Biz Tips: Why Buying Social Media Followers is a BAD Idea
- Biz Tips: How to Find Those Hard-to-Reach Audiences in SparkToro… Fast
- Biz Tips: Fake Follower Counts: A Toxic Trend
- Biz Tips: How Influencer Marketing Fraud Could Cost Your Business [Infographic]